Average leaders used the carrot and the stick to motivate those around them. Great leaders communicate a vision that captures the imagination and fires the hearts and minds of those around them. Average leaders inspire people to punch a time clock. Great leaders inspire industry and passion.

You can get people to work by using threats or by promising rewards. But if you want to create a band of brothers, you must inspire those who work with you and encourage them to give their all in a great cause.